How Often Do You Need a Website Relaunch?

A designer meets with a client during a website relaunch meeting.

How Often Do You Need a Website Relaunch? When doing a website redesign, the most common question we get asked is how often redesign services are necessary. Generally, if you’re a major company, it’s suggested that you revisit your site’s design every two to three years. At this frequency, you can include the latest technologies, […]

Website Cost Calculator

A Kzoom employee using our free website cost calculator.

Website Cost Calculator If you’ve been shopping for a new website, you’ve probably discovered how difficult it is to get a straight answer about prices. How much time have you wasted just trying to get a total price? At Kzoom, we believe in transparent pricing, so we’ve built this free website cost calculator. Business Website […]

How Do I Attract More Visitors to My Google Business Profile?

An example photo of managing a Google Business Profile.

How Do I Attract More Visitors to My Google Business Profile? As a local business, your Google Business Profile is an excellent tool to attract more customers. First off, they’re completely free, so that’s awesome. But, more importantly, they’re another way you can enhance your SEO and improve your visibility on search engines.. If you’ve […]

5 Kalamazoo SEO Tips to Get Your Company Found Online

The Kalamazoo SEO team at Kzoom looking at a lightbulb.

5 Kalamazoo SEO Tips to Get Your Company Found Online It’s probably no surprise that Kalamazoo companies need Kalamazoo SEO services. If your goal is to rank locally, you’ll want to focus on local keywords, local search volumes, and local audiences. But, as you’ve likely learned, search engine optimization can be extremely daunting. What’s the […]

It’s a Leap Day Review! A Year of Online Marketing in One Day!

An online marketing team works for Shades of Lavender.

It’s a Leap Day Retrospective! A Year of Online Marketing in a Day! They told us it couldn’t be done but, after twelve nonstop hours, the Kzoom team has delivered a full year of online marketing in one day. We filmed and edited thirteen videos, built a full year’s plan for social media, developed a […]

How to Choose a Kalamazoo Web Design Agency

An example of a Kalamazoo web design.

How to Choose a Kalamazoo Web Design Agency Looking for the right Kalamazoo web design company? Working with a Kalamazoo web design agency is the best way to position your website for success. Local designers understand your competition and they know what’s needed to boost your web presence. And, even better, having your website built […]

When Is SEO Management Necessary and How Can It Help?

Kzoom Website Design & Development

When Is SEO Management Necessary and How Can It Help? Do you want to improve your website’s visibility with search engine optimization? Is your company in need of SEO management? Are you leveraging the power of search engine optimization to improve your website’s position on Google? If you’re overwhelmed by the complexity of implementing SEO […]

9 Ways to Improve Your B2B Website

9 Ways to Improve Your B2B Website Struggling to position your company’s website? Or underwhelmed by the number of leads that your B2B website is bringing in? If so, this post’s for you. With the level of competition out there, B2B sites need to be incredibly well tuned. It’s essential that you understand who you’re […]

The Importance of Having an Updated Business Website

The Importance of Having an Updated Business Website How should I ensure I have an updated website? If you have a website for your business you should pat yourself on the back. Now what? Many business owners don’t know what to do next or if there are things they must do to keep their website […]

Web Design Case Study: Knight Watch

CASE STUDY Knight Watch Services Over the last year, our team has collaborated with the marketing team at Knight Watch Inc. to build a new website to market their products and services in a more visually appealing way. Today, we’re proud to provide a web design case study of our work and, more importantly, our […]